Creating Your 2026 Marketing Strategy

Kathryn E strachan 
Instructor: Kathryn E strachan 
Date: Thursday January 15, 2026
Time:

10:00 AM PST | 01:00 PM EST

Duration: 90 Minutes
Webinar Id: 25409

Price Details

Live Webinar
$150. One Attendee
$290. Unlimited Attendees
Recorded Webinar
$190. One Attendee
$390. Unlimited Attendees
Combo Offers   (Live + Recorded)
$289 $340   One Attendee
$599 $680   Unlimited Attendees

Unlimited Attendees: Any number of participants

Recorded Version: Unlimited viewing for 6 months (Access information will be emailed 24 hours after the completion of live webinar)

Overview:

This session will provide a step-by-step framework for developing an effective marketing strategy in 2026.

From understanding market trends to leveraging data-driven decision-making, attendees will walk away with actionable insights to future-proof their marketing plans. We will cover essential components such as customer segmentation, content marketing, digital advertising, and performance measurement to ensure attendees leave with a clear and adaptable strategy.

Why you should Attend:

In an era where digital transformation is accelerating, failing to develop a proactive marketing strategy can leave your business vulnerable to market fluctuations, missed opportunities, and wasted resources. Without a clear, data-driven roadmap, brands risk being overshadowed by competitors who are more agile and strategic. This session provides a structured approach to crafting a results-driven marketing strategy tailored for 2026, helping you gain a competitive edge.

Areas Covered in the Session:

  • Identifying key marketing trends for 2026
  • Setting realistic and measurable marketing goals
  • Developing a content and distribution strategy 
  • Budgeting for digital marketing channels 
  • Aligning marketing efforts with business objectives 
  • Leveraging data analytics for informed decision-making 
  • Performance tracking and optimization

Who Will Benefit:

  • Marketing Directors 
  • CMO's
  • Growth Marketers
  • Brand Strategists 
  • Business Owners

Speaker Profile
Kathryn E Strachan is an award-winning marketing strategist/fractional CMO, speaker, and author of Scaling Success: Building Brands that Break Barriers. With extensive experience in B2B marketing, branding, and agency leadership, she has advised top executives on strategy, customer engagement, and digital marketing transformation. She has spoken at industry-leading events such as Money20/20, London Tech Summit, The Drum, and FinTech Fringe

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