Overview:
This practical, demo-oriented session will equip participants with the essential principles of data storytelling and visualization.
You’ll learn how to transform complex data into clear, persuasive stories using free, accessible tools. The course covers the do’s and don’ts of effective visualizations, common pitfalls to avoid, and hands-on techniques to make your data presentations stand out. By the end, you’ll be able to create visual stories that resonate with diverse audiences and drive better business outcomes.
Why you should Attend:
Are your data presentations falling flat or failing to inspire action? Avoid common visualization mistakes and learn how to craft stories that engage and persuade your audience.
Areas Covered in the Session:
- Understanding the fundamentals of data storytelling
- Identifying your audience and tailoring your message
- Choosing the right chart or graph for your data
- Common visualization mistakes and how to avoid them
- Hands-on demo: Creating impactful visuals with free tools (e.g., Google Sheets, Canva, Flourish)
- Best practices for color, layout, and labeling
- Telling a story: Structuring your narrative for maximum impact
- Real-world examples and interactive exercises
Who Will Benefit:
- Business Analysts
- Managers
- Marketers
- Consultants
- Educators
- Researchers
- Project Leads
- Anyone who Presents Data to Inform or Persuade